Big Ideas, Creative Designz

3d Art: How Tesla is Transforming our Planet with Sustainable Technology

3D ● Magazine Cover ● DIGITAL ILLUSTRATION ● Art

3D ART: HOW TESLA IS TRANSFORMING OUR PLANET

Objective

To create a final iteration of a WIRED Magazine Cover. (full color and polished). I chose Tesla for the subject matter to create this WIRED magazine mockup cover because of how much their technology has developed over the years and the impact it has to better our planet.

Summary: 

Tesla has moved beyond the electrical power technology within their vehicles; they have created a way for homeowners and businesses to be able to produce and manage renewable energy for storage and consumption. So with my sketch I wanted to demonstrate how Tesla will be transforming how we can view our planet through their mission.

Mission

Sustainable and superior products for the whole world

The foundation of Tesla’s mission rests first and foremost on our products. Our focus from the beginning has been to develop products that are not only sustainable, but superior to fossil-fuel alternatives, as many believe that choosing sustainable products requires consumers to compromise on price or performance.

Tesla’s all-electric vehicles combine performance, safety and efficiency, making them the best cars in the world, while Tesla’s energy generation and storage products power both urban and remote communities with reliable, affordable energy.

Execution

My first idea was to demonstrate how Tesla can help reduce air pollution by using their technology for Lyft and Uber drivers. The reasoning: anyone and everyone is driving their personal vehicles for Uber and Lyft, therefore increasing the amount of harmful air pollution. Relaying this idea on paper was a different story; my sketches for this seemed too complicated and too busy to promote the message clearly.

Assets

iPad Pro

IPad Pro
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Procreate app for Ipad pro

Procreate App
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Apple Pencil 2

Apple Pencil 2
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Adobe Illustrator logo

Adobe Illustrator
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Adobe Photoshop Logo

Adobe Photoshop
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Cinema-4D Software Logo

Cinema 4D
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New Direction

So I decided to create a new story on how Tesla is helping the planet by creating a new form of sustainability for businesses and homes. My design is forming the earth into the shape of the Tesla logo.

I used Cinema 4D software to create the 3D model and for the magazine cover I used a combination of Adobe Photoshop , Adobe Illustrator, Procreate App, on my Ipad Pro. In the near future I do have plans to create this design with some animated flare. 

Before & After

Message from Tesla

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